Medical Website Templates

DocSites News


The Latest in Websites and Marketing for Dentists & Doctors

The ONLY 3 Ways to Generate New Patients to Your Dental Practice

Is your dental office empty with no new patients?

How To Generate New Patient Appointments To Your Dental Practice in 3 Steps

If you aren’t using online marketing and your website to generate new patient appointments you’re already behind.

new patients for dentists

For 12+ years we’ve generated new patients for dentists across the country. No matter what the city or what the size of the practice, there are ONLY 3 ways for you to generate new patient appointments.

 

dental website testimonial docsites

1. Show Up!

If you have no website at all then you’re not even in the game. Make sure you have a website at the bare minimum; this is more important than any Facebook or Instagram. Now, does your website show up when people are Googling your name or looking for a dentist in your city? You must have an online presence that starts with a website that is SEO friendly. If you do not, you are short cutting your own success online.

 

google dentist marketing

2. Showcase Your Practice

What can you highlight about yourself and your practice that will differentiate you, and more importantly resonate with your target patient? Visuals are the most important way to do so, and some ideas include: a smile gallery with before/afters, video(s) of patient reviews, highlighting any of your accreditations to show expertise, mentioning your use of technology and what benefits that gives your patient…. You get the idea. Having a website is NOT enough, you need to highlight your benefits so new patients can easily & quickly see why your’e the right dentist for them.

 

how to rank for dentist near me

3. Be Seen Consistently

This is where you use your website and social media channels like Google and Facebook to be seen. If people don’t know you, you have zero chance of becoming their dentist. Post educational content, share your patients reviews – do whatever you can to get your content in front of prospective patients. The real truth is nothing great happens overnight, and it takes months and sometimes years of monthly marketing in order for you to gain the momentum that will translate into… 5 new patients… 10 new patients… 15 new patients a month…you get the idea. Don’t give up, do it consistently and reap the results!

 

Which step is your marketing falling short? 1, 2 or 3?

What you don’t know could be costing you money every single month. 

 

[CLICK HERE] to Schedule a Live Demo Appointment and we will show you exactly what you can do in each step to increase your new patient appointments. Or call us at 888-980-4949.
Posted in affordable dental websites, Best Dental Website, Dental Marketing, Social Media Marketing Dentists | Comments Off on The ONLY 3 Ways to Generate New Patients to Your Dental Practice

Dental Marketing – 3 Special Offers That Bring in New Patients

Are you a dentist looking to generate new patient appointments to your dental practice?

 

Use Special Offers as an incentive to get more appointments from new patients in your area.

 

We’ve been creating amazing websites for dental & medical for 11+ years. We’re a team of dedicated individuals whose sole focus is creating websites that speak to your prospective patients. All our websites are ‘Responsive’, meaning they are friendly for users on desktops, tablets & mobile devices.

 

Want Help Generating More Patients?
Call us today 888-980-4949

Posted in Best Dental Website, Dental Marketing, social media marketing, Social Media Marketing Dentists, Websites for Dentists | Tagged , , , , | Comments Off on Dental Marketing – 3 Special Offers That Bring in New Patients

Dental Marketing Company – 80 New Patients A Month

Are you working with the right dental marketing company? Looking for a dental SEO expert?

Dental consultant Bonnie Bradbury of Fortune Practice Management leaves a review of how DocSites is generating over 80 NEW PATIENT appointments EACH MONTH for a pediatric dental practice in Valencia, CA

For 12+ years, DocSites has been generating results for dentists across the country – providing quality:

Website Design for Dentists
Social Media Marketing for Dentists
SEO (Search Engine Optimization) for Dentists
Online Reputation Management for Dentists
Yelp Marketing for Dentists

• and more

How Can We Help Your Dental Practice?
Call us directly at 888-980-4949 to speak with a dental marketing expert today. 

Posted in Best Dental Website, Dental Marketing, Dental Website Templates, Social Media Marketing Dentists, Websites for Dentists | Comments Off on Dental Marketing Company – 80 New Patients A Month

Dental Social Media Marketing that Attracts New Patients

From blogging and podcasts to video marketing and paid social ads, practices need to leverage dental social media marketing to better attract and retain patients.

For decades, doctors and dentists have relied almost entirely on word of mouth marketing and creating a good reputation to grow their practice. But today, studies show that over 95 percent of consumers are online, and the vast majority of them use social media platforms to engage with their friends and brands.

The Importance of Social Media Marketing for Dentists

Unlike other businesses, many people visiting dentists often have to overcome some kind of anxiety that may cause them to delay treatment or skip dental appointments.

Social media platforms provide a means for dental practices to engage with their existing clients and prospects in a fun way, constantly reminding them of the benefits of professional dental care, including painless dental treatments and sedation options, so they have nothing to fear.

Dentists don’t need to convince patients to go visit them.

People already know what they need for optimal oral health. The challenge, however, is getting the people to schedule their appointments at the right time, and helping them overcome the anxiety and fear associated with dentistry.

Ultimately, what is required is for dentists to earn the patient’s trust and confidence.

Benefits of Dental Social Media Marketing

Social media marketing is one of the best ways for dental practices to build lasting relationships with their audience.

Platforms like Twitter, Facebook, and Instagram allow you to find new patients, engage with prospects, and build your brand’s reputation.

Social media marketing can help dentists:

Make patients feel more comfortable before visiting the office – You can create a good impression and cultivate relationships with your audience by sharing images of your office and the results of your work through client experiences and testimonials

Showcase their authority, industry experience, and track record – Choosing a dentist is a long-term decision. Your general dentist will be responsible for the dental and oral health of your loved ones. When prospects search for a local dentist, your social media profile must make them feel that they’re in safe hands

Eliminate some of the stigma associated with visiting the dentist – the You can make the environment fun and warm by showcasing a warm reception, friendly staff, ease of making an appointment, responding to patient feedback, and so on.

Creating Trust through Social Media

Dental social media marketing allows you to create a personality that reassures your clients and prospects, so they can trust you, remember you in case of dental emergencies, and even look forward to visiting your practice.

It is the platform that dentists need to sell confidence, trust, comfort, good health, and a great experience.

Posted in Dental Marketing | Comments Off on Dental Social Media Marketing that Attracts New Patients

Top 10 Best Dental Websites of 2019

Every dental practice striving to be among the best dental websites on the internet requires an attractive, user-friendly, responsive, and up-to-date design to provide existing and prospective clients with relevant/meaningful information on any device of choice – smartphone, tablet, or personal computer.

Working with a top SEO company that specializes in dental websites can help ensure that your practice and services are easily found online, and that your website ranks well for local search results compared to your competitors.

With increasing competition in the field of dentistry, it is important that you set yourself apart from your competitors to grow your business. The following are some of the SEO strategies that the top dental websites are focusing on to grow their traffic and patient volume:

1. Professional website design

To achieve your bottom line, you must increase the number of patients coming to your practice. Considering that your website is the first point of contact between your prospects and your business, it should be well designed to get them interested in your business.

The website should be attractive, easy to navigate, and contain clear and well-organized information about

– the services you provide,
– the age bracket of your patients,
– working hours,
– locations,
– how to book appointments,

and much more, so your prospects can easily find what they’re looking for.

2. User experience optimization

This aspect connects to the previous point.

The best dental websites feature un-cluttered designs with clear headings and subheadings, defined categories/web pages, and professional and clean layout that is optimized with the right mix of text and graphics for easy scanning.

3. Proof of expertise and availability

There are several important web pages that can help influence your potential patients to visit your practice: “About Us”, “Services”, “FAQ”, and “Contact Us”.

These pages must be included in every website to:

– introduce yourself, your team, and your practice to your patients,
– showcase your training and experience,
– demonstrate your expertise in different treatments,
– answer basic questions,
– and make it possible for patients and prospects to reach you online, via telephone, or in-person to make an appointment or inquire about your services.

4. Offers and calls to action

The top dental websites present visitors with compelling offers that urge the prospect to make an appointment or take action to benefit from the offer.

These may include free consultation, free teeth whitening, or free cleaning. The offer should be time-sensitive to encourage immediate action.

5. Ad retargeting

Some prospects may be interested in your services but still leave the site before making an appointment. Ad retargeting uses cookies to track site visitors and show them ads of your practice for brand recognition to recapture their interest.

Other websites use exit intent technology to monitor visitors’ scrolling behavior in order to present a last-ditch offer just before they abandon the site, as a final incentive to turn them into patients.

Best Dental Websites – Other Strategies

There are many other SEO strategies used by dental practices to grow their patient base using their website, like

– enhancing the customer experience,
– keyword optimization,
– testimonials that include before/after photos,
– social media engagement,
– option for online appointments,
– and so on.

Working with a dental SEO expert can help you make the best use of your website to turn more visitors into patients.

Posted in Best Dental Website | Comments Off on Top 10 Best Dental Websites of 2019

How to Pick the Best Dental Marketing Company for Your Practice

Hiring the best Dental Marketing Company for your practice can help dental practices stay on track by engaging and keeping in touch with existing customers and using the right tactics to attract new patients.

Like other businesses, the success of a dental practice depends on their ability to consistently attract new customers. For dentists, the number is 20 new patients per month. Yet many practices don’t market themselves consistently, which causes them to miss out on countless opportunities to grow their business.

Here are a few tips to help you find the right marketing company for your dental practice:

1. Expertise in dental marketing

Marketing for dental practices is different from other businesses. Dental patients know the importance of regular checkups, and understand the risks of postponing dental treatments.

You only need to inform them about the possible treatment options, and then choose the most appropriate one for their case. In other words, patients actively look for good and reliable dentists, whereas other businesses actively look for consumers.

So dental practices with the best marketing strategy are likely to get more conversions than competitors.

Choosing a company that understands the nature of your business, the strategies used by your competitors, and your strengths will know how to convert consumers into patients using traditional and digital marketing tactics.

2. Years of experience

The marketing demands for dental practices are unique, and continue to evolve over time.

While the same logic applies to other industries, working with a marketing company that understands the changing needs of dental patients will help to streamline marketing campaigns to make the most of your advertising budget.

Delivering effective, results-oriented, measurable marketing for your dental practice requires expertise in this niche industry.

3. Your marketing goals

The success of any marketing campaign is measured based on the ROI.

To achieve this, you must spend your advertising dollars by targeting the right audience in the right way. If you’re looking to update an old website and make it more informative and engaging, most marketing companies should be able to deliver that.

But if you’re looking to implement other strategies, like

– social media marketing,
– direct mail,
– paid ads,
– and so on in future,

then you need to find a company that is experienced in the various methods, and can develop an effective marketing strategy that lets you track and measure the results progressively.

More importantly, it should be flexible enough to work within your budget while being consistent. So make sure you know the ongoing support cost.

Hiring the Best Dental Marketing Company

Picking a marketing agency can be challenging. But choosing a team that matches your office culture can enhance the interactions and maintain open communication for best dental marketing results.

Posted in Personalized Websites | Comments Off on How to Pick the Best Dental Marketing Company for Your Practice

How to attract new patients to your dental practice

Studies show that a dental practice needs to attract at least 20 new patients every month to grow and succeed. To attract new patients, marketers need a comprehensive marketing approach that combines traditional and digital marketing practices.

The former alone is not enough to increase your clients considering the following:

– 97% of consumers search for local services online;
– 73% of dental patients use search engines to research possible treatments,
– and 72% of patients look up online reviews when choosing a new doctor or dentist.

These statistics show the importance of integrating digital marketing tactics in your dental marketing campaign. The following are some of the top dental marketing ideas to help you attract more clients to your practice:

1. Create an engaging website to attract new patients

Reports show that 48% of consumers consider a website’s design as the most important factor in deciding a brand’s credibility.

It takes them 0.05 seconds to form an opinion once the page loads.

This means that your website should be professionally designed by a company that understands aesthetics, function, and SEO.

Generally, a good dental website should have:

– Simple and user-friendly navigation
– Uncluttered design – with proper layout, headings, text, fonts, colors, graphics
– Responsive design – mobile friendly
– Reviews and testimonials
– Relevant pages – about us, services, contact us, FAQs
– Clear call to action – online scheduling, messaging capabilities
– Blog – helpful content

The website should also be optimized for SEO to make it easy for search engine algorithms to find, crawl, and index the web pages.

2. Include a Clear Incentive for Referrals

Most established dental practices rely on internal patient referrals for over 70% of their new patient growth. Yet many existing patients don’t necessarily think about helping you grow your client base.

But you can encourage them to recommend your services by providing a referral bonus, such as a discount on their next visit or a dental/oral product for any person who visits the practice following their recommendation.

3. Direct your Marketing Efforts at Women

Studies show that women make over 90% of all dental/oral treatment decisions.

They want to make informed decisions concerning the wellbeing of their families, which means that they spend more time in research to determine the quality of your service, and not just the products. So make sure your marketing efforts provide in-depth demographic targeting

4. Final Tip to attract new Patients to your Dental Practice

Lastly, to attract new Patients to your Dental Practice, make sure to get involved in your community.

Dental practices are a local business, which means that your prospects are the people around you. Consider sponsoring events or asking your employees to participate in community projects as a way to give your brand, name, or logo visibility on brochures, t-shirts, banners, and so on.

Posted in Dental Marketing | Comments Off on How to attract new patients to your dental practice

What Makes the Best Dental SEO Company?

1. Local SEO focused on your geographic area & targeted services

Dental care is a local business. No patient wants to travel 50 miles for routine dental care or to fix a dental emergency.

With Google focusing on providing searchers with the most relevant results, it tends to prioritize local results with both the search engine and Google Maps.

Getting your business to appear in local search results is the key to attracting patients near you.

2. Original content writing (blogs / SEO pages)

Content marketing focuses on improving the first touch point between your business and prospects – your website.

A good content marketing strategy helps to establish you and your practice as an authority in that field, and possibly the best dentist in your area.

3. Local online directories

Google relies on links from external sources, such as Yelp, dentist profile listing, and Yellow Pages to determine your credibility and authority in your field and area.

Having more quality external links makes you appear reputable, which in turn helps you rank higher.

4. Website and review support

Keeping your website fresh with new content is a great way to engage with your patients and boost your visibility.

Once Google recognizes your efforts to provide high quality content, your rank will increase.

5. Importance of a great mobile-friendly site

Research shows that 50% of internet users browse the web on a mobile device.

As such, it is imperative that you have a responsive, user-friendly website that provides a great user-experience on smartphones and tablets. Google also ranks mobile-friendly sites more favorably than those without a responsive design.

6. Great reviews online and embedded on website

Research shows that medical reviews are one of the most read types of reviews, coming in second after hotel and restaurant reviews.

A good online reputation, with positive online reviews that are also embedded on your website, will help to boost your SEO, new patient acquisition, and conversions.

Dental-focused SEO Company

As a leading dentists and dental practices digital marketing agency, we realize the enormous challenge of creating a successful online presence for your brand.

Whether you’re a new or existing practice looking to reach more clients through the web, we can help to optimize your company website or design a more responsive one so that it’s easy to find through search engines on a desktop, smartphone, or tablet.

We have 11 years experience focused on dentists only.

Our affordable, monthly SEO packages for dental services range from $99 per month to $749 per month depending on the number of services requested. All packages include hosting, one free domain, and social media marketing on two different accounts.

The basic package SEO package includes fewer content posts for both the website and social media platform. The comprehensive package gives you all the services you need to create a strong online presence for your brand, including blogging, reputation management, local directory listing, call tracking for follow up, Google ads and Facebook advertising, and a lot more.

Posted in affordable dental websites | Comments Off on What Makes the Best Dental SEO Company?

The Best SEO for Dentists & Dental Practices

A recent survey found that about 72% of internet users search the web for health information before taking action, while 77% of patients rely on search engine results to find a dental practice near them before booking an appointment.

With today’s technologically savvy patients and easy internet access via smartphones and tablets, it’s imperative that dental practices have an optimized website and strong online presence to be successful.

SEO for Dental Practices

Even with good and clear content about your services, business location, and working hours, your website or social media page is useless unless it is highly visible.

Search engine optimization (SEO) helps to ensure that your site ranks well in search engine results pages (SERPs).

With Google’s constantly changing algorithms that crawl the web looking for websites using underhanded or black hat tricks to increase their visibility, it is important that dentists work with skilled and experienced SEO experts to get your brand to the first-page of the (SERP) organically, and keep it there.

how to rank for dentist near me 2

Best Dental SEO Strategy for Real Results

1. Local SEO focused on your geographic area & targeted services

Local search results are what appears when you include the name of your geographical area in your local business search, e.g. “orthodontist in Los Angeles”.

With Google focusing on providing searchers with the most relevant results, it tends to prioritize local results with both the search engine and Google Maps.

Getting your business to appear in local search results is the key to attracting patients near you. We can help you create a local search strategy through My business Local Page listing, citations on local business directories, and generating positive reviews.

2. Original content writing (blogs / SEO pages )

Content marketing focuses on improving the first touch point between your business and prospects – your website.

Generally, you can expect any patient searching for a dental practice to have certain questions about the services available for addressing specific problems, the procedures, what makes a good candidate, cost, and other things.

A good content marketing strategy helps to establish you and your practice as an authority in that field, and possibly the best dentist in your area.

3. Local online directories

In addition to getting listed on Google My Business, you should also submit your business to other local business directories – where Google retrieves local business data – to boost your ranking, especially in the map results.

Google considers links from external sources, such as Yelp, dentist profile listing, and Yellow Pages as credibility checks. Having more quality external links makes you appear like the authority in your field and area, which in turn helps you rank higher.

SEO for Orthodontists

More people are looking for dental services to improve their smiles, and braces and aligners are getting more popular with teens and adults. The number of orthodontists is also growing to keep up with demand, which has made the field competitive.

A good SEO strategy can help your business stand out and maintain a steady stream of new patients visiting.

SEO for Periodontists

As a specialty practice, periodontic-related keywords don’t receive as much search traffic as general dental terms. This means that your business will be competing for fewer potential new clients.

With some general dentists offering the same services, it is important that periodontists optimize their search engine rankings to attract patients.

SEO for Pediatric Dentists

If you want your pediatric dental practice to be found organically for local searches, then you need to optimize your website with content using relevant phrases, such as “pediatric dentistry” and “nearby dentist for kids” on the homepage and other pages.

Reputation Management for Dentists

It’s Not Just About SEO…

Considering that more than 50% of internet users browse the web on a mobile device, it is imperative that you have a responsive, user-friendly website that provides a great user-experience on mobile devices. Google also ranks mobile-friendly sites more favorably than those without a responsive design.

Perhaps even more important is having positive online reviews for your dental practice.

In fact, research shows that medical reviews are one of the most read types of reviews, coming in second after hotel and restaurant reviews. A good online reputation will help to boost your SEO, new patient acquisition, and conversions.

Dental SEO Company

As a leading dentists and dental practices digital marketing agency, we realize the enormous challenge of creating a successful online presence for your brand.

Whether you’re a new or existing practice looking to reach more clients through the web, we can help to optimize your company website or design a more responsive one so that it’s easy to find through search engines on a desktop, smartphone, or tablet.

Contact our SEO experts to discuss the best SEO package for your dental practice.

Posted in Websites for Dentists | Tagged , | Comments Off on The Best SEO for Dentists & Dental Practices

Get Found for “Dentist Near Me”

how to rank for dentist near me

How to Get Found for “Dentist Near Me”

According to Google, the search term “near me” has increased in search volume over 400% in just the last 3 years!

how to rank for dentist near me 2

What does this mean for you as a practicing dentist?

REMEMBER – The more website traffic and attention you can get from prospective patients in your local area searching online, the more new patient appointments you will secure.

Firstly, understand and related to the fact that your patients are looking for convenience. 

Secondly, there is a strategy and way to increase your chances of being found for “Dentist Near me”.

Below are 3 strategies we implement here at DocSites to increase our dental clients’ chances of being found for “Dentist Near Me.”

google dentist marketing

1. Improve & Optimize Your Google My Business Profile


Make sure your Google map listing is claimed, and has accurate information about your practice, including address, hours, services offered, and website URL.

To better enhance your profile, upload photos and videos of your office, dentist & staff.

 

2. Include Cities & “Near Me” In Your Website Content 


Instead of creating content and SEO pages on broad focused areas like “Los Angeles” – focus on hyper-targeted locations like: West Hollywood, CA.

You can also include ZIP Codes in your SEO title & meta description to target a very specific city – ie. “Dentist Near Me Tarzana, CA 91356”

 

how to rank for dentist near me

3. Increase Your Reviews!


These days what matters even more than just convenience is quality dental care! Dental practices that have many reviews, and a high star rating to go with, will benefit from higher rankings, and thus more exposure on Google.

 

Don’t let another month go by before you make a much needed change….

How Can We Help You?
Call us directly at 888-980-4949 to speak with a dental marketing expert today. 

 

Posted in Dental Marketing, Social Media Marketing Dentists | Tagged , , , , , , | Comments Off on Get Found for “Dentist Near Me”
Money Back Guarantee for Medical Websites

We provide the best dental & medical website templates. If you are unsatisfied for any reason, The Doc Sites will refund the full Set-Up Fee (if applicable) within 30 days of your first payment. Ask us for details.