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The Pros VS Cons Of Owning Your Dental Practice Website

Posted on March 14, 2023 by DocSites

Does it make sense to own your dental or medical practice website?

 

PROS of Owning Your Practice Website:

  • Save a little money on your monthly hosting fees – typically $30-60/mo
  • You can make updates yourself without waiting for a company to do it for you
  • If you part ways with your marketing company you can “take your website” with you

CONS of Owning Your Practice Website:

  • You’re at a disadvantage with marketing your practice. Since most marketing companies prefer to work on websites they’ve built they won’t touch your website. It’s like if you want Tesla service you can’t take your Toyota you have to have a Tesla.
  • You’ve essentially bought yourself another job. Not only are you responsible for web updates but you have to ensure you’re up to date on latest things like ADA compliance and privacy policies are up-to-date. Good luck on that!
  • Your website and online presence will become stagnant faster than usual because you don’t have a dependable person or company updating it regularly.

 

Get More From Your Practice Website & Marketing!

Here at The DocSites you always own your domain, we offer transparency pricing and 5-star rated customer service. We’re based in the US, where you can talk to real people who responsive and dependable. If updating your practice website is on to-do list  visit www.DocSites.com and reach out to us for a free no obligation demo.

Posted in affordable dental websites, Best Dental Website, Dental Marketing, Social Media Marketing Dentists, Websites for Dentists | Tagged , , , , , , , , , , , | Comments Off on The Pros VS Cons Of Owning Your Dental Practice Website

Fee For Service Dental Marketing – How To Attract Quality Dental Patients From The Internet

Posted on March 8, 2023 by DocSites

 

Dental insurance sucks! How can you attract more quality, fee-for-service patience to your practice?

Do these four things:

  • 1 – Double your 5-star reviews on Google as fast as possible…10-20…20-40. And keep doing it. The Key here is to ask!

 

  • 2 – Make it easy to book appointments. Where most practices fall short is on the phone, so either train and keep training your front desk to improve or hire a professional company in the US that knows the dental industry to take all of your calls and fill up your chairs.

 

  • 3 – Create an SEO optimized website to increase your visibility on Google and be sure your site personalized with photos and videos. Patients want to see who you are and what they can expect.

 

  • 4 – Put marketing dollars into SEO & Google Ads – where is the first place people go searching for a dentist? And second? These tend to work better than ads on say Facebook or Instagram….
Posted in Dental Marketing, social media marketing, Social Media Marketing Dentists | Tagged , , , , , , , , , , , | Comments Off on Fee For Service Dental Marketing – How To Attract Quality Dental Patients From The Internet

Dental Marketing Strategies – How To Beat the DSO

Posted on March 8, 2023 by DocSites

A DSO is opening up in your same city and your new patient numbers are dwindling – What do you do?

You increase your online reviews, showcase your uniqueness and show up consistently.

You think your problem is the competition but the real cause of your dwindling numbers is your lack of visibility.

That mom doesn’t find you on Google when she searches “pediatric dentist”.

You haven’t updated your website in five years so you’re out of date.

 

And you haven’t had new Google review in over a year!

 

Maybe it’s time you admit your current marketing is no longer working and try something different.

 

Contact us here at The DocSites – we’ve helped hundreds of doctors just like yourself get more out of their website and online marketing.

Posted in Best Dental Website, Dental Marketing, social media marketing, Social Media Marketing Dentists | Tagged , , , , , , , , , , , | Comments Off on Dental Marketing Strategies – How To Beat the DSO

Best Dentist Website Designs – Must Haves For A Successful Dental Practice Website

Posted on March 8, 2023 by DocSites

 

Must Haves For A Successful Practice Website

You can’t have a successful practice website without having these two things on your homepage.

1 A professional photo of yourself – this is your patients first impression of you so make it count!

2  Showcasing your 5-star reviews! You’ve already done the hard part of earning all those reviews on Google, now make sure your website shows them; it will build instant credibility.

No matter what type of marketing you do – postcards, Google ads, carrier pigeons – they all lead patients to one place, your website! By showcasing these two things on your homepage you’ll increase your credibility and trust leading to more booked appointments.

Posted in affordable dental websites, Best Dental Website, Dental Marketing, Dental Website Templates, Online Reviews for Dentists, Orthodontist Websites, Personalized Websites, SEO for Dentists, Social Media Marketing Dentists | Tagged , , , , , , , , , , , | Comments Off on Best Dentist Website Designs – Must Haves For A Successful Dental Practice Website

Personal Branding For Dentists & Doctors – How to Promote Yourself As a Doctor

Posted on March 8, 2023 by DocSites

 

Want to learn how to improve your personal brand as a doctor without dancing on TikTok? Watch this.

Typically most doctors are great clinicians but they don’t understand how to their website and Google to get themselves known.

 

1️⃣ Hire a videographer to create a personalized video of your practice and place it prominently on the homepage of your website.

2️⃣ Take photos with your patients in front of a wall showing your logo and brand colors and post that on social media. Better yet – assign a team member to be responsible for that!

3️⃣ Post simple videos of yourself on Instagram talking about your treatments and procedures.

When patients get familiar with seeing you it will build trust, increase your online visibility and help you on your way to becoming THE doctor to see in your community.

Posted in Dental Marketing, SEO for Dentists, social media marketing, Social Media Marketing Dentists | Tagged , , , , , , , , , , , , | Comments Off on Personal Branding For Dentists & Doctors – How to Promote Yourself As a Doctor

“Should I Build My Own Practice Website?” The Dangers of DIY Dental Websites

Posted on February 16, 2023 by DocSites

Are you spending too much time trying to figure out how to build your own website?

Has your wife, husband or family member promised they would update your practice website and it still remains old and stagnant?

Although your family loves you and cares for you – that doesn’t qualify them to market your practice.

Hire a reliable and responsive professional to take care of it for you so you can spend your time where it will have the most impact on your practice.

Posted in affordable dental websites, Best Dental Website, Dental Marketing, Dental Website Templates, Personalized Websites, Social Media Marketing Dentists, Websites for Dentists | Tagged , , , , , , , , , , , | Comments Off on “Should I Build My Own Practice Website?” The Dangers of DIY Dental Websites

Community Marketing For Your Dental, Medical or Veterinarian Practice

Posted on February 14, 2023 by DocSites

“The single most profitable strategy I’ve used to grow my business has been to identify a community and then be known in that community for what I do.” -Kayvan Mott, Co-Founder of The DocSites

 

 

Posted in Dental Marketing, social media marketing, Social Media Marketing Dentists | Tagged , , , , , , , , , , , | Comments Off on Community Marketing For Your Dental, Medical or Veterinarian Practice

5 Types of Marketing Every Dentist Should Know

Posted on February 9, 2023 by DocSites

 

As a dentist, it’s important for you to know these different types of marketing. You don’t necessarily have to do all of them in order to be successful but at least knowing the distinctions between them will allow you to make smarter use of your marketing dollars.

1️⃣ Marketing on Google – This includes being found for “dentist near me”,  SEO and Google Ads

2️⃣ Social media marketing – Personalization is the name of the game!

3️⃣ Internal Marketing – Build a relationship with your patient starting with a pleasant phone experience and first appointment

4️⃣ Community Building – Pick a community (ie. Your kids school, running club, etc), show up consistently and be known in that community

5️⃣ Mailers / Postcards – In some areas this can actually still work, especially if you’re a new dental startup!

Posted in Best Dental Website, Dental Marketing, Online Reviews for Dentists, Orthodontist Websites, Personalized Websites, SEO for Dentists, social media marketing, Social Media Marketing Dentists, Websites for Dentists | Tagged , , , , , , , , , , , | Comments Off on 5 Types of Marketing Every Dentist Should Know

Avoid This Dental Marketing Scam! 30 New Patients Guaranteed!

Posted on February 2, 2023 by DocSites

Kayvan Mott, Co-Founder – The DocSites

I was just talking to a practice owner, who got burned by one of these companies, who had promised him 30 new patient a month. What he learned from his mistake, and what you should avoid is to not fall for these false promises.

Remember that acquiring new patients is a two fold process and they work together:

1. External Marketing – Things like Google ads, search engine optimization, going out there in the community making sure you’re known in that community by people, volunteering, getting your name out there with postcards.

2. Internal Marketing – This includes your communication and phone skills. How effective are you in making the patient feel comfortable to book an appointment and then get them to show up? Do you follow up and procedures and phone calls and systems and ensuring they have a good experience in your practice and treatment plans and things like that?

New patients – not just leads – but actually patients in the chair that contribute to your production – only come about from the combination of External AND Internal marketing working together.

Make sure you’re working with a dependable, reliable company like The DocSites and that you have the right systems in place to ensure a great patient experience.

Posted in affordable dental websites, Dental Marketing, Online Reviews for Dentists, SEO for Dentists, social media marketing, Social Media Marketing Dentists, Websites for Dentists | Tagged , , , , , , , , , , , | Comments Off on Avoid This Dental Marketing Scam! 30 New Patients Guaranteed!

Building A Dental Empire – Dentist with $50,000 Audemars Piguet

Posted on January 31, 2023 by DocSites

 

What advice did the dentist with the $50,000 Audemars Piguet who built his single location practice into 60 operatories have to share?

  • Do great work, give great service and don’t cheat people

 

  • Advertise! This doctor was one of the first who took out a full page ad in the Yellow Pages and keep putting money into different types of marketing because it worked.

 

  • Focus on profitable production: doctor started as a GP and then introduced Pediatric  and Orthodontics services

 

  • Put a concerted effort to unions in your city / workplace community
Posted in Dental Marketing, SEO for Dentists, social media marketing, Social Media Marketing Dentists | Tagged , , , , , , , , , , , | Comments Off on Building A Dental Empire – Dentist with $50,000 Audemars Piguet

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