Learn the top 5 visited pages on most Dental Websites. Then check your website to see how these pages look.
Learn the top 5 visited pages on most Dental Websites. Then check your website to see how these pages look.
When was the last time you updated your Dental Website?
When was the last time you updated your website? Do you update your office decor, your technology, or your equipment? Of course you do… but how about your website?
If you know your website has been neglected… or if you are paying for online marketing and don’t even know what you are getting, call us today 888-980-4949
Who is your Dental Website and Marketing Company? How long have they been around? Are they established? What is their speciality? How are their reviews and what are others saying about them? Are they affordable but still effective?
These are very important questions to ask when looking for a Website and Marketing company. At DocSites we are here to answer these questions, and transparency is very important to us.
Marketing and receiving visibility online is one factor in practice growth. Being a part of the community in a method that fits your goals, and personality is also a great way to grow your practice. That is why we recommend dental offices get involved with opportunities to connect with their community to achieve practice growth.
Utilize Online Community Groups like Facebook Groups & Next Door App
Many people are now joining & participating in online groups to get information about which businesses and services they should utilize in their communities. Essentially, these groups serve as online neighborhood bulletin boards. This is a great opportunity for team members to update the groups with information about your practice.
Facebook, specifically, has many local/community groups where people refer handymen, doctors, restaurants, and more.
Connect & Cross-Promote with Other Surrounding Businesses
Cross-promoting with your neighboring businesses that share similar values and have built a solid reputation is a great free way to get new patients. And don’t just limit yourself to those in your building, there are businesses in close vicinity who would love to know a great dental office that will treat their friends and family well. The businesses don’t have to be in the same field – we even had our dry cleaner put our flyers on their counter!
Join Groups Like Chambers of Commerce or Passion Based Community Groups
Many of our successful dental clients have shared that their best patients come from people who they have connected with on a friendship level. A great method to create connections like that is by joining groups in the communities like local chambers of commerce, or groups that are created for people who share the same hobbies, etc. Being active in those groups with your team can really help build trust and longtime bonds with community members.
We believe dental practices are community businesses that benefit from building a relationship with people living in their surrounding neighborhoods. These are just some ideas besides online dental marketing that can help you get more patients!
Having online positive reviews is essential for a successful dental practice. Even when a patient is referred to your practice, the first thing they will probably do is look you up to see what others have to say – specifically, they will look at your online reviews.
Below are 4 simple and effective strategies you and your team can implement to increase dental patient reviews online.
This is really as simple as it sounds. The biggest mistake doctors and team members make when it comes to reviews is not asking patients to leave them one in the first place.
Be selective in who you ask and when you ask. Don’t ask the patient who is in pain or just came out of surgery. Do ask the patient who is ecstatic about her new veneers or the fact that you relieved her from her tooth pain. If you’re a doctor who is too shy to ask your patients for a review – that is okay – as long as you train your staff to ask patients instead.
We have seen significant increases of online reviews with practices who implement QR Codes throughout their practice. Essentially, your office would print a few 8 1/2 x 11 flyers that include QR codes to your relevant Google & social media profiles, place them on clear stand-up sign holders and place them throughout your office – ie. 1 in your waiting room, 1 in your operatory, etc. Then you train your staff to ask patients to leave a review by simply scanning the QR code in front of them.
It’s hard for team members and patients to miss these sign-holders throughout the office, so it’s like you have a built-in reminder system. Also, most people nowadays are familiar with QR codes because they were scanning menus at restaurants in order to get what they need; this works the same way, the QR code simply directs patients on their phone to the exact social profiles / page to leave you a positive review. It’s easy and can be done right then and there in your office!
One of the great things about technology is that it can save you and your team a lot of time. Consider using a software to text or email patients upon them leaving your office. There are many great softwares out there, including Birdeye, MMG Fusion and Practice Dilly to name a few.
One very important factor to consider before choosing a software, is to ensure the review links sent to patients goes directly to Google – so that your patient reviews are added to your Google My Business profile. Otherwise, your reviews could be “gathering dust” in some kind of internal system that is never seen by any prospects and/or patients.
This strategy was shared by a dentist who had garnered hundreds of reviews on his Google profile. Give your team members a clear goal and a cash incentive for an increased level of positive reviews. For example, for every 15 new 5-star reviews, you pay $100 or whatever amount you think is good, to each team member. Not only does this strategy engage your team members to ask for the reviews but it gets everyone aligned with giving better service in hopes that patients will feel more inclined to leave a positive review.
Imagine your front desk staff picking up the phone in a more responsive manner with a helpful tone, or your hygienist taking time to make the patient feel at ease before their cleaning starts…these are all behaviors and actions that can be generated internally by your team, if they’re given the right incentive.
Most people are motivated by money to some degree – so use a clear target and have fun with this team goal in order to give patients a better experience and earn your practice more positive reviews.
What we have learned working with hundreds of practices is that there is no one-size-fits-all strategy when it comes to earning positive reviews online. The most important thing is that you’re aware of simple and effective strategies that have successfully worked for other dental practices. Given you’ve read this article, now it’s just a matter of testing and implementing a system and/or process that works best for your practice!
Schedule Your Free No Obligation Demo
Are you looking for an affordable & reliable way to upgrade your practice website and get more from your online marketing? Call us directly at 888-980-4949 to speak with our team today.
Read our answers to frequently asked questions for the services we provide. We recently updated the FAQ section (click here) on our website in order to provide the best customer service experience with our dental/medical websites & marketing services . As always we invite you to call us if you have any specific questions that we did not answer on our FAQ page. We are happy to answer any questions you have.
Our dedicated account managers will work with you and your office to personalize your orthodontics website, incorporating your brand, color scheme of your office, office/team photos and communicate the distinctive characteristics of your practice.
We have many examples of orthodontics websites, below are some samples we invite you to review.
If you have any questions about an orthodontics website please schedule your dental website & marketing consultation with our dedicated team.
Se Habla Español
Demographic targeting is often overlooked in Dental Websites & Marketing.
📊According to Forbes, 13% of households only speak Spanish in their homes, with more than 40 million speakers. And this is just estimated data. In areas like So Cal, Florida, Texas, Nevada, Arizona, and more, we can assume there are much larger concentrated Spanish speakers.
👂Google Translate is not effective enough as we have heard it often translates incorrectly.
❓How are you reaching your Spanish speaking demographic❓
Are you running any of your Ads in Spanish? Do you have the core pages of your website translated pages in Spanish (Doctor’s bio, New patients page, reviews page)? Do you mention it on your Google profile?
For some of our clients, our most effective Ads are in Spanish
If you want a personalized website and online presence, with ideas like the one above, The Docsites can you help you achieve your goal without breaking the bank.
The Docsites Attended the Chicago Dental Society Midwinter Meeting – 157th Meeting
It was great to be back at the CDS Midwinter Meeting to meet our current clients, speak to our associates and connect with new dentists interested in Affordable & Effective Dental Websites & Dental Marketing services. The Dental Shows are a great way to connect and review our services and share tips about growing your dental practice. In addition, we provide special pricing for those who sign up at the dental show.
We will also be at the Hinman Dental Meeting on March 17-19 at Booth #804 and look forward to having our team connect with attendees. We will also provide special pricing for those who sign up at the Hinman dental show.
The DocSites Now Offers a Free E-Book detailing Website & Marketing Best Practices for Dentists.
Dentists who are looking to improve their web presence can now request a Free E-Book from The DocSites, which provides best practices to attract quality patients. Click Here To Access our Free E-Book.
By requesting our Free E-Book, we will also provide additional website offers as well free best practices. The E-Book reviews key elements for dentists to improve, such as:
Whether you’re a new or existing practice looking to reach more patients through the web, we can provide a free 30-minute consultation unique to your practice with no obligations. Schedule your free demo here by clicking here or call us today at 1-888-980-4949