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Building A Dental Empire – Dentist with $50,000 Audemars Piguet


What advice did the dentist with the $50,000 Audemars Piguet who built his single location practice into 60 operatories have to share?

  • Do great work, give great service and don’t cheat people


  • Advertise! This doctor was one of the first who took out a full page ad in the Yellow Pages and keep putting money into different types of marketing because it worked.


  • Focus on profitable production: doctor started as a GP and then introduced Pediatric  and Orthodontics services


  • Put a concerted effort to unions in your city / workplace community
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